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Customer

The customer is at the heart of all we do

There's a good reason why 'Customer' is the first pillar of our process. Understanding the customer is everything. 

After the initial onboarding, we immerse ourselves to gain as much knowledge about your business and customers as possible.

Regardless of sector experience, there is always a learning curve with any new client, but we don't waste any time and work quickly through the process. 

Research is the backbone of success. The first step in our process is dedicated to researching your company, your customers and competitors. We have an impressive martech stack to help facilitate this, but we also believe in old-fashioned desk research to get those nuggets of information that we know from experience can make or break a campaign.

Armed with this knowledge, we run a strategic workshop with your key stakeholders to compile our unique 1-page strategic plan. This aligns your marketing activity to the financial goals of the business and sets the strategy over the short, medium and longer-term to ensure marketing productivity. 

We formulate a plan. We maximise the opportunities. We minimise risk. We make your budget go further by working smart with the bottom line always in sight and ROI at the top of the agenda. And we do all of this working with an unrivalled understanding of your customer.